SEO & GEO. Find what your pages miss.
Research search intent and generative engine optimization. Review public pages and turn findings into a focused action plan.
How it works
Try it now- 01
Say what you want
A sentence or two is enough.
- 02
Work with HowWorks Agent
Describe the result you want. The Agent works with the tools you choose.
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Make it
Start creating, then keep working with HowWorks.
About
A product page can be clear to its author and still leave a reader's main question unanswered. Start with a public URL and the audience you want to reach. Ask HowWorks to investigate the page's search intent, visible content, metadata and internal links, then separate observed issues from recommendations. For generative engine optimization, focus the research on whether the page states useful, supported answers clearly; appearing in an AI answer remains a separate outcome to observe.
Questions
What is generative engine optimization?
Generative engine optimization, or GEO, is work intended to help information be discovered and represented in AI-generated answers. A useful investigation examines whether a page answers a real question clearly, supports its claims and can be accessed. Inclusion in any particular answer is an outcome to check, not something an audit can promise.
How does GEO relate to SEO?
SEO investigates how pages can be discovered and understood in search. GEO adds questions about how information is represented in generated answers. The research can share a foundation—accessible pages, clear intent and supported content—while the actual search and AI-answer results need to be observed separately.
What should I provide for an SEO & GEO audit?
Provide the public URL, the audience, the question or task the page should answer and the problem you have observed. If you have relevant search data, include its source and date range. A page review without performance data should not be presented as a measured traffic analysis.
Can the audit guarantee rankings or AI citations?
No. It can identify observed issues, propose edits and explain the evidence behind a recommendation. Rankings, indexing, clicks and citations depend on systems and conditions outside the audit; measure those outcomes after making and verifying a change.
Will it automatically change or publish my website?
This page starts a research task. Ask for a prioritized audit and review the proposed changes before implementation. Website edits, publication and any new measurement setup are separate actions that need their own scope.